NAZA KIA MALAYSIA LAUNCHES THE ALL-NEW RIO SEDAN

February 13 2016

KUALA LUMPUR January 13, 2016– Naza Kia Malaysia, the official distributor of KIA vehicles in Malaysia, has launched the All-New Rio Sedan.

First previewed at the ASEAN Auto Show 2015, the All-New Rio Sedan is set to make heads turn in the B-segment market. In line with KIA’s brand identity, the All-New Rio Sedan’s target market is the young and trendy who are looking for a vehicle to suit their lifestyle.

“The Rio has consistently been the world’s number one bestselling Kia having sold over 2,000,000 vehicles sold since its global introduction and it is no different here in Malaysia. Its striking modern design, impressive levels of safety and intelligent use of space has made it critical and commercial success locally. With a sales target of 1,403 units, we expect the Rio Sedan to contribute significantly to Naza Kia Malaysia’s sales performance in 2016 of 6,107 units total sales,” said Dato’ Samson Anand George, Group Chief Operating Officer, Automotive Group, Naza Corporation Holdings.

“For a closer look at the Rio Sedan, customers may visit the Karnival CNY Kia at Kia PJ Red Cube this 15th to 17th January for exciting deals on new models and genuine parts,” he added.

The All-New Rio Sedan offers sporty European design cues and generous interior accommodations while providing fuel efficiency.

Designed to add visual width and stronger presence, KIA’s signature ‘Tiger Nose’ grille insert incorporates the now-familiar geometric pattern found on other Kia vehicles. New fog light surrounds include strong horizontal satin-finish bezels that house projector lenses and bulb-type daytime running lights for a more aggressive appearance and optimal visibility. Likewise, the lower front valance integrates strong horizontal planes that echo a similar treatment at the rear.

The high-quality interior showcases a tilt and telescopic steering wheel with audio remote control, Bluetooth, an audio system connected to six speakers with tweeter as well as an audio Head unit (Radio+CDP+MP3+RDS+AUX+USB connectivity) with 800 MB memory storage.

Other features include a trip computer that enhances the overall ambience of the car, immobilizer and a 15-inch alloy wheel with a full sized spare tire. Practicality runs deep through the All-New Rio Sedan, where this is especially evident in the 60:40 back seat recline, 389 litre trunk space and 35% extra boot space.

Strong engine performance comes in the form of Kia’s Gamma 1.4 MPI DOHC CVVT Engine which produces 109 PS and 137 Nm of torque, mated to a four-speed automatic transmission.The front suspension is fitted with Macpherson Struts to improve ride quality while the rear suspension is fitted with a couple torsion beam axle for increased stability.

In addition, the All-New Rio Sedan is fitted with a motor-driven power steering (MDPS) that saves fuel consumption by 3% by eliminating hydraulics in favour of an electrically-driven motor.

The All-New Rio Sedan comes packed with class-leading safety features designed for maximum protection for its occupants. Some of the prominent safety features are the four-disc brakes, anti-lock brake system (ABS), tire pressure monitoring system and electronic stability control (ESC) to safely negotiate asymmetrical driving situations. The Rio Sedan is also equipped with a vehicle stability management (VSM) that helps the driver maintain control of the vehicle when making sharp turns or sudden swerves, a hill-start assist control (HAC) and rear parking sensor for its drivers’ and passengers’ well-being. Other features include six airbags, High-Strength Steel, ISOFIX, power windows and door locks along with keyless entry.

Available in Bright Silver, Signal Red, Deep Blue and Clear White, the All-New Rio Sedan is priced at RM72,888.

The All-New Rio Sedan comes with a five years warranty with unlimited mileage with terms and conditions applied.

 


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