NASIM LAUNCHES THE NEW PEUGEOT 3008 SUV
April 17 2014
Nasim Sdn Bhd, the official distributor for the Peugeot brand in Malaysia, has launched the New Peugeot 3008 SUV.
The New 3008 SUV builds on its strengths with elegant, contemporary style and intuitive technology to create a brand new driving experience. The New 3008 SUV was first showcased at the 65th Frankfurt Motor Show in Germany last September.
“As the most innovatively modern SUV in its class, the New 3008 SUV stands as a new benchmark in its segment of the market. Built on the principles of design, technology and function, the New 3008 SUV provides convenient versatility that is unrivalled in its segment. The New 3008 SUV has a target of 1,200 units which contributes 18% to our overall target,” said Dato’ Samson Anand George, Chief Operating Officer of Nasim Sdn Bhd.
He said the New 3008 SUV will be pivotal in boosting Nasim’s sales target of 7,000 units in 2014. The New 3008 SUV will be targeted to discerning customers between the ages of 30 to 50, especially those who are seeking a vehicle with superior aesthetics, premium features and uncompromising safety standards.
The New 3008 SUV’s reduced dimensions at 4,365mm long and 1,837mm wide is adorned with a powerful and refined style complemented by the Dynamic Bi-Xenon Advanced Lighting System. Adopting the latest stylistic codes of the marque, the New 3008 SUV affirms its character and its qualities with force: high-quality and contemporary style, strength, comfort in all situations, and driving sensations with the ability to adapt.
The character of the front face has been completely redesigned by incorporating a stylish new grille and fog lamps emerging from the bodywork. The dynamic bi-xenon headlights with LED are surrounded by chrome, which makes for a more tranquil drive with automatic height and directional adjustment. The new LED tail lights feature the signature three floating claws.
The luxurious panoramic glass roof fitted with electronically controlled retractable blind allows natural light into the passenger compartment.
Beyond the considerable developments in its occupant protection, the New 3008 SUV comes with a wide-ranging set of technological equipment for improved safety. The Peugeot Park Assist comes with 10 sensors at the front, front-sides and rear allowing for effortless parking while the Available Space Measurement (ASM) assesses the size of the potential parking space and informs the driver whether or not it is possible to park in the available space. It also evaluates the level of difficulty of the manoeuvre. The reverse camera automatically activates when reverse gear is engaged and allows the driver to view the area behind the vehicle while the manoeuvre is taking place.
These features are in addition to the 6 safety airbags, Hill Start Assist, Electronic Safety Program (ESP), Anti-Lock Braking System (ABS), Electronic Brake Distribution (EBD), Emergency Brake Assist (EBA), Anti-Skid Regulation (ASR) and Dynamic Stability Control (DSC) to improve handling in difficult driving conditions. As a result, the New 3008 SUV achieved a full five-star rating from EURO NCAP.
The passenger compartment proves to be a new source of surprise and attraction. For instance, the high resolution 7” Multi-Function Folding Colour Screen with Navigation retractable colour screen displays the interface for the audio-navigation, the trip computer, the front and rear parking assistance and the image filmed by the reverse camera.
The various parameters of the coloured head up display are managed by the Toggle Switches which are controlled easily by the fingertips. The coloured 'head-up' display shows key information on vehicle speed and if selected the speed limiter or cruise control. For immediate reading, each function is now presented in full-colour: white for the vehicle's current speed, orange for the speed limiter and green for the cruise control.
Other features include USB and Bluetooth connectivity, auto electric parking brake, automatic dual zone air-conditioning, six-speaker system, premium luxury leather seats, driver seat lumbar and height adjustment and flexible 8 way electric driver seat. The ergonomic high-seating position especially gives a feeling of safety and security by increasing the visibility of the open road.
The spacious 512 litres boot size can be further enlarged with the Smart One touch 60/40 foldable rear seat bench that gives 1,604 litres of flat fold space. The five modes of Multiflex Interior serve as this SUV's best utility feature in its segment. The New 3008 SUV rides on new lightweight 17” diamond cut alloy rims.
Under the hood, the New 3008 SUV comes equipped with a 1.6 Turbo with Variable Valve Timing that produces 165 ps and 240 Nm of torque, making it one of the most powerful SUVs in its segment. The engine is matched to a six speed auto adaptive gearbox with Tiptronic and Sport mode functionality. It can accelerate from 0-100 kph in 9.5 seconds and has a top speed of 202 km/h. The fuel efficiency of the New 3008 SUV on a combined drive cycle is rated at an impressive 7.7 litres per 100 km.
The front suspension features Independent MacPherson struts with drop link anti-roll bars whereas the rear suspension is outfitted with Deformable U-shaped cross member axle located by two arms and a hollow anti roll bar. This directly benefits the precise handling and comfort levels. Whether cornering or in a straight line, accelerating or braking, the New 3008 SUV remains composed.
Available in five exciting colours - Pearl White, Nera Black, Aluminium, Rouge Red and Bourrasque Blue, the New 3008 SUV is currently on display in showrooms nationwide.
The on-the-road price with insurance for the New 3008 SUV is RM153,888 in Peninsular Malaysia only.
All Peugeot models come with five-year warranty with unlimited mileage together with Nasim’s existing 24-hours Peugeot Assistance service, complimentary access to the Peugeot Lounge at Subang Airport and Peugeot Privilege membership, all to provide the best ownership experience for its customers.
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